Middle Media Buyer (iGaming)

The company is looking for a Middle Media Buyer for an iGaming CRM and retention marketing project. The role involves running Facebook Ads campaigns, optimizing budgets, and analyzing performance metrics.

What you'll do

• Launch, optimize and scale campaigns in Facebook Ads / Meta Ads;
• Test creatives, audiences, approaches and combinations;
• Analyze performance metrics;
• Control advertising budgets and profitability;
• Prepare reporting on campaign results;
• Work with the team on offers, analytics and creatives.

What we need

• Experience with Facebook Ads / Meta Ads at Middle level;
• 1+ year experience in iGaming / casino / betting;
• Media buying experience of 3+ years;
• Confirmed spend of $50,000–60,000 per month;
• Experience with GEO: TR / AR / CL;
• Experience in vertical casino / slots;
• Ability to analyze CPA, ROI / ROMI and traffic quality;
• Experience testing hypotheses and creatives;
• Skills in analytics and reporting;
• Willingness to confirm results of previous campaigns.

Nice to have

• Experience with performance and CPA models;
• Understanding of unit economics (ROI, CPA, LTV);
• Experience with highly competitive projects;
• Experience with rapid hypothesis testing;
• Experience with crash / schemes and other iGaming approaches.

What's in it for you

• Fully remote format;
• Full-time employment;
• Work in an international iGaming / digital project;
• Opportunity to work with different GEOs and performance models;
• Cooperation format: fixed + bonuses or percentage of results.

Stack & operators

Target geo