Head of Performance Marketing

We are looking for an experienced Head of Performance Marketing to lead media buying, manage large advertising budgets, develop the team, and scale traffic acquisition on international markets.

What you'll do

• Develop traffic acquisition strategy and allocate budgets across brands and GEOs
• Manage the media buying team: develop team leads, implement KPIs, and enhance employee expertise
• Monitor key performance metrics (CPI, CPL, ROMI, conversions) and adjust strategies
• Generate and test new hypotheses, analyze market trends
• Build an efficient process for producing ad creatives
• Prepare analytical reports for C-level management

What we need

• 5+ years of experience in traffic acquisition
• 2+ years of experience managing a media buying department
• Successful cases of traffic acquisition in SEA and LATAM markets
• Experience managing advertising budgets of several million dollars
• Hands-on expertise in Google Ads, Meta Ads, and Snapchat Ads
• Proven experience scaling ad campaigns with measurable financial results
• Experience managing a team of 15+ people
• Strong analytical skills and experience preparing reports for top management
• English at Upper-Intermediate (B2) level or higher

Nice to have

• Experience building processes for a creative team
• Experience working in international product companies
• Deep understanding of performance marketing and modern scaling tools

What's in it for you

• Fully remote work format
• Various employment options
• Flexible schedule aligned with Moscow time
• Competitive salary and the opportunity to influence the development of the performance marketing direction

Stack & operators

Target geo