Senior / Lead CRM Marketer

The company is looking for a CRM marketer who can systematically refine and scale CRM. The role involves working with existing CRM projects, coordinating the team, analyzing funnels, and improving conversions. Full remote, flexible schedule.

What you'll do

• Work with existing CRM projects
• Coordinate and control the team
• Analyze funnels and find growth points
• Improve conversions between stages
• Work with segmentation, hypotheses, and trigger scenarios
• Set tasks for the production team
• Work with CDP/CRM systems (Smartico, Customer.io, and other services)

What we need

• Experience in CRM/Retention marketing from 2 years
• Successful experience managing a CRM team
• Experience with CDP/ESP (Smartico, Customer.io or similar)
• Ability to analyze funnels and find growth points
• Ability to set tasks and manage production
• Basic understanding of HTML/CSS

Nice to have

• Experience in iGaming or working with deposit funnels

What's in it for you

• Work with strong products and tasks where you can really impact revenue
• Focus on results, not just 'send a newsletter'
• Strong team
• Full remote
• Flexible schedule
• Opportunity to grow in CRM and retention

Stack & operators