Head of Media Buying

A major iGaming brand is looking for a Head of Media Buying with proven experience in scaling Facebook traffic and managing large budgets. Responsibilities include building and leading the media buying direction, scaling campaigns, managing a team, and optimizing performance metrics.

What you'll do

• Build and lead the internal Media Buying direction with a focus on Facebook.
• Scale advertising campaigns.
• Develop and implement effective traffic purchasing strategies for Tier 1-2 markets.
• Manage a team of media buyers, establish processes, and improve their efficiency.
• Analyze performance metrics, optimize funnels, and increase ROI.
• Test new approaches, hypotheses, creative strategies, and combinations.
• Work closely with product, analytics, CRM, and creative teams.
• Control budgets, forecast results, and scale profitable campaigns.

What we need

• 3+ years of experience in Media Buying in iGaming.
• Mandatory experience with Facebook and budgets of $300,000+ per month.
• Proven experience in scaling and managing large advertising campaigns.
• Experience managing a team of at least 3 media buyers.
• Deep understanding of processes and key metrics.
• Experience with Tier 1-2 markets.
• Strong analytical skills and a data-driven approach.

What's in it for you

• Good fixed salary + bonuses.
• Opportunity to manage unlimited budgets within an in-house product.
• Full influence over purchasing strategy and scaling.
• Remote / hybrid / office (by agreement).
• International team and fast processes without bureaucracy.
• Opportunity for financial growth.

Stack & operators

Target geo