PR Manager

PR Manager for a product iGaming company. Responsibilities include creating PR campaigns, generating news hooks, viral mechanics, digital activations, UGC, giveaways, collaborations, content creation, copywriting, community management. Requirements: 1+ year B2C PR experience, portfolio, understanding of digital strategies. Remote work, flexible schedule.

What you'll do

• Create and execute PR campaigns to promote the product in the iGaming industry
• Generate news hooks, viral mechanics, and digital activations around the brand
• Launch UGC campaigns, giveaway activities, social mechanics, and collaborations
• Coordinate mass activations: TikTok/Reels activities, sweepstakes, community events
• Participate in developing creative marketing ideas together with the SMM and marketing team
• Prepare content: announcements, PR materials, storytelling, texts for social media and media, activation scripts
• Copywriting: creating news hooks, longreads, texts for media
• Work with digital communities and strengthen brand presence on social media
• Find non-standard ways to gain reach and engage the audience

What we need

• At least 1 year of PR experience (B2C)
• PR portfolio
• Understanding of digital strategies and experience with social media (LinkedIn, Telegram, Instagram)
• Skills in organizing PR activities, interaction with contractors
• Understanding of social media trends and internet culture

What's in it for you

• Flexible work schedule with floating start time (5/2)
• 20 working days of vacation, 4 days off
• Fully paid sick leave
• Partial compensation for training/medicine
• Remote work

Stack & operators