Head of CRM

An international iGaming team is looking for a Head of CRM to build the CRM function, manage a team, and develop player retention strategies for Tier-1 markets. Fully remote.

What you'll do

• Develop and implement CRM strategy
• Manage a team of CRM and Bonus managers
• Develop segmentation and cohort strategies
• Test hypotheses, analyze results, and improve CRM effectiveness

What we need

• Experience with Tier-1 markets
• At least 5 years of experience in CRM marketing, with at least 2 years in a leadership role
• Experience managing a team of at least 5 people (hiring, onboarding, setting KPIs)
• Proficient with Customer.io and Smartico.ai
• Strong analytical skills and a systematic approach to CRM development

What's in it for you

• Fully remote work
• Competitive salary and bonus system
• Opportunities for professional growth
• Training and mentoring
• Work in an international team of iGaming specialists

Stack & operators

Target geo