Group Performance CMO

The employer is expanding its team and looking for a strategic, systems-driven Chief Marketing Officer to own the company's marketing strategy, unite teams across different areas and build systematic marketing. The role is accountable for brand growth, customer acquisition and investment efficiency in B2C iGaming on the CIS market. The work format is fully remote, full-time.

What you'll do

• P&L and budget management: developing marketing strategy, planning budgets (from $500k+/month) and controlling payback (ROI, ROMI, CAC).
• In-house performance (Acquisition): building, scaling and managing internal traffic-buying teams (FB Ads, PPC, ASO, SEO).
• CIS infrastructure: promptly solving funnel-passing issues under blocking conditions (rotation of RKN mirrors/domains, PWA/iOS apps, stability of P2P acquiring).
• Retention & LTV: building systematic product retention (CRM chains, player retention, managing Bonus Cost, Churn Rate and the VIP segment).
• Team: leading the marketing department (30–50+ people through team leads and Heads), implementing a strict KPI and rotation system.

What we need

• Relevant experience: 3–4+ years in a CMO role strictly on the B2C iGaming operator side; B2B, CPA networks, agencies, mobile game dev and white retail are not considered.
• In-house buying: hands-on experience leading own staff traffic-buying teams (FB, PPC, ASO, SEO), not merely working with external affiliates.
• CIS expertise: up-to-date understanding of the current realities of CIS infrastructure.
• Retention math: deep work with unit economics (LTV, CAC, Bonus-to-Deposit ratio, Retention Rate).

What's in it for you

• Stable income and a fully remote work format.
• Balanced schedule: work with Saturday and Sunday off.
• Care: compensation for medical services, English language and sports.
• Resources: work equipment provided.

Stack & operators

Target geo