Yandex.Direct Specialist (Auto Theme)

The company is looking for a Yandex.Direct specialist to work in the auto theme. Responsibilities include launching and managing campaigns, working with Search and YAN, optimizing key metrics. Experience with Yandex.Direct and cases in the auto theme are required.

What you'll do

• Launching and managing advertising campaigns in Yandex.Direct
• Working with Search and YAN (Yandex Advertising Network)
• Collecting, clustering and expanding semantics
• Creating and testing ad combinations
• Optimizing CTR / CPC / CPL
• Scaling working campaigns
• Analytics and improving advertising effectiveness

What we need

• Experience with Yandex.Direct
• Mathe companytory experience with Search and YAN
• Cases in the automotive theme
• Understanding of performance marketing
• Analytics and optimization skills
• Ability to work with large volumes of traffic

Stack & operators