Head of CRM / Head of Retention

An international iGaming company is looking for a Head of CRM / Head of Retention to launch a new casino project the company. The specialist will be responsible for building CRM strategy, developing retention direction, and managing the player lifecycle. Fully remote work, income from $3000 net.

What we need

• Experience in iGaming, gambling or betting products
• Experience in CRM/Retention for at least 5 years
• Experience as Head of CRM / Head of Retention for at least 2 years
• Experience with API integrations and mailing services
• Analytics and dashboarding skills (Power BI or similar tools)
• Experience managing a team, including a call center
• Understanding of CIS, Latin America, Asia and Africa markets
• English at the level of reading documentation and communicating with vendors

Nice to have

• Experience with Softswiss, BetConstruct, 1xCMS, T1, BetB2B
• Experience launching CRM processes from scratch
• Deep understanding of VIP programs and bonus mechanics

Stack & operators