Middle + Retention/CRM Manager (iGaming)

The company is looking for a specialist to develop player retention through CRM strategies, analytics, and game mechanics. Requires 2-3+ years of CRM/Retention experience in iGaming or betting, creating bonus strategies, segmentation, and A/B testing.

What you'll do

• Develop retention strategies and lifecycle communications
• Launch CRM campaigns (push, email, in-app)
• Segment players and personalize offers
• Analyze mechanics effectiveness and find growth points

What we need

• 2-3+ years of experience in CRM/Retention in iGaming, betting, or consumer products
• Experience creating bonus strategies and lifecycle campaigns
• Ability to work with segmentation, A/B testing, and metrics LTV, Retention, Churn, ARPU, Bonus ROI
• Experience with CRM systems and marketing automation
• Working English

Nice to have

• Experience with in-house CRM, PostHog, SQL
• Understanding of VIP, tournaments, missions, bonus mechanics
• Experience with crypto-casino / live games / crash games

What's in it for you

• Full-time, remote
• Salary $2000–3000 net
• Probation period 1 month

Stack & operators