Middle+ Retention/CRM Manager

The company is looking for a specialist to develop player retention through CRM strategies, analytics, and effective game mechanics.

What you'll do

• Develop retention strategies and lifecycle communications
• Launch CRM campaigns (push, email, in-app)
• Segment players and personalize offers
• Analyze mechanic effectiveness and identify growth opportunities

What we need

• 2–3+ years of CRM/Retention experience in iGaming, betting, or consumer products
• Experience creating bonus strategies and lifecycle campaigns
• Ability to work with segmentation, A/B tests, and metrics (LTV, Retention, Churn, ARPU, Bonus ROI)
• Experience with CRM systems and marketing automation
• Working English level

Nice to have

• Experience with in-house CRM, PostHog, SQL
• Understanding of VIP, tournaments, missions, bonus mechanics
• Experience with crypto-casino / live games / crash games

What's in it for you

• Remote work

Stack & operators