Content Manager

The employer, a market leader in gambling, is looking for a Content Manager to create Email, Push, and SMS campaigns and manage content that helps attract and retain players worldwide. The role includes overseeing localization across 5+ languages, briefing designers, maintaining a content calendar, and running A/B tests on hypotheses to grow key metrics.

What you'll do

• Creating content for Email, Push, and SMS (promos, tournaments, bonuses)
• Managing content localization across 5+ languages
• Briefing designers (banners, layouts, GIFs)
• Maintaining a content calendar for regular and special mailings
• Monitoring trends and analyzing target audience interests by GEO
• Running A/B tests on hypotheses to grow key metrics

What we need

• At least 1 year of experience in gambling/betting (required)
• English level B2 or higher
• Understanding of metrics: Open Rate, CTR, Event Promo Engagement Rate
• Ability to work with email platforms and Figma/PS (at the level of writing briefs)

What's in it for you

• Remote work
• International team of a market leader

Stack & operators

Target geo