PPC Marketer

A performance boutique agency specializing in international digital projects is looking for a PPC Marketer to work with Google Ads and Yandex Direct in the gaming/iGaming vertical. Key responsibilities include launching and optimizing English-language campaigns for Western audiences, analyzing metrics, and scaling projects.

What you'll do

• Launch, configure, and optimize campaigns in Google Ads and Yandex Direct.
• Work with English-language creatives, ad copy, and Western audience segmentation.
• Conduct marketing research, select key insights and hypotheses for testing.
• Analyze campaign metrics (CPI, CPA, ROAS, LTV) and prepare insights for the team.
• Maintain existing projects and participate in scaling new launches.
• Collaborate with the creative and product teams to improve conversions.

What we need

• 3+ years of experience with Google Ads and Yandex Direct.
• Proficient in Google Analytics.
• Experience promoting projects in gaming and/or iGaming.
• Experience working with foreign markets and understanding of international audience specifics.
• English at B2 level or higher.
• Analytical approach, autonomy, and willingness to test hypotheses.

Nice to have

• Experience preparing technical specifications for the product team and designers.
• Experience using neural networks in work processes.
• Skills in creating ad creatives.
• Experience conducting research on markets, products, and competitor advertising activities.

What's in it for you

• Remote work and flexible start of the workday.
• Clear and structured onboarding, plus mentorship during the adaptation period.
• Motivation and bonus system after successful probation period.
• Work in a professional team and opportunities for further growth in the gaming/performance niche.
• International projects and the opportunity to develop expertise in performance marketing.

Stack & operators

Target geo