Retention Manager

The employer is looking for a Retention Manager for an iGaming project targeting the RU market. The role focuses on launching promo activities, calculating bonus economics, player segmentation, and optimizing retention scenarios to grow LTV and reduce Churn Rate. It includes supervising a Junior CRM specialist and analyzing the results of retention campaigns.

What you'll do

• Designing and launching promo activities
• Calculating bonus math
• Maintaining and updating the promo calendar
• Segmenting players
• Developing and optimizing retention scenarios
• Finding LTV growth opportunities and reducing Churn Rate
• Writing specs and overseeing execution by a Junior CRM specialist
• Analyzing results of launched bonuses and retention campaigns

What we need

• 1+ year of experience as a Bonus / Retention / CRM Manager in iGaming on the RU market
• Understanding of bonus economics
• Experience with user segmentation and CRM systems
• Analytical skills
• Systematic approach and ability to write clear specs

What's in it for you

• Flexible schedule, 5/2
• Remote work format
• Participation in interesting projects and the ability to influence the company's development
• Career growth opportunities in a fast-growing project

Stack & operators

Target geo